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OFRA Blog — beauty pr team

2017
31
October

Last Minute Halloween Inspiration

  Halloween is creeping around the corner. We’ve got some more inspo from popular Halloween looks we’ve seen all over the internet lately, brought to you by Kate and Mariel on Facebook Live this past Friday! Kates brought us the How To: Recreate Wonder Woman look to life and Mariel has some Beetle Juice inspired makeup going on.   There are a variety of products that can be useful in creating these looks and probably some you...
2017
24
October

OFRA Team Lip Art Challenge

    This past Friday Mariel & Melanie, with assistance from Kate behind the camera, did a Facebook Live stream doing a lip art challenge inspired by Halloween, followed by an awesome giveaway. Both have an art background and while thinking this would be a piece of cake, it quickly became a challenge, but fun to say the least. With so many cool looks that you could achieve with just OFRA products alone, Kate and Gabby joined...
2017
30
September

NOW BACK IN STOCK

It’s soft. It’s smooth. It’s buildable. It’s super pigmented. It's long-lasting. And it's back.   Glow Baby, Glow! Is back for round two and available starting today at 1 pm EST. The three highlighters will be available for $35 each and the long lasting liquid lipstick at $20.   The launch of OFRAxNIKKIETUTORIALS Glow Baby, Glow! collection came and flew by in an instant. Here at OFRA, we’ve been working extra hard to bring back this...
2017
22
September

OFRA Team Takes Gen Beauty NYC

New York are you ready for the OFRA team?! We’re packing up our travel essentials and flying up to take over Gen Beauty NY again for another exciting weekend in the concrete jungle as if last year's adventure wasn’t already one for the books! Gen Beauty brings together makeup’s hottest influencers, passionate fans and the best makeup creators with top beauty brands for the most fun-filled weekend. You’ll see the latest trends in makeup, skin...
2017
30
August

The Unending Benefits of Vitamin C

  Never enough Vitamin Sea. We mean- Vitamin C. We’re clearly still running on Island Time!   With Summer coming to a close and today being National Beach Day, we wanted to bring you guys some of our favorite Vitamin C products to help beat the last of the summer heat. There are so many benefits of Vitamin C that are especially perfect for summer but well needed all year round! Let's dive into some...
2017
16
August

Must Have Mattes Challenge

This week the OFRA Team challenged themselves using one palette for an eye look and only one row in that palette to complete it. Our new Must Have Mattes Palette was the product of choice since it was designed to be able to create a single look within one row. We quickly divvied up the rows to each person and put our skills to the test! Check out the results and see what each girl...
2017
01
August

I Switched to an OFRA Skincare Routine and my Skin Thanked me!

    I have always had very troubled skin. Acne, hyper pigmentation, large pores, you name it - I have it.   ABOUT ME: I am a 21 year old college student, I have combination/acne prone skin, I am a coffee and chocolate ADDICT, and I’m lucky to get 5 hours of sleep a night. In a nutshell, the odds were against me. I am obsessed with skincare and am constantly on the hunt for...
2017
25
July

THE OFRA LIP SQUAD TAKES GEN BEAUTY SAN FRANCISCO

  This weekend kicks off yet another Gen Beauty hosted by Ipsy, this time bringing the OFRA Lip Squad to the wonderful city of San Francisco in California. Our team is super excited to be taking Gen Beauty again and we have recently announced via instagram , our meet and greet with the beautiful and talented @ RoxetteArisa ! Gen Beauty brings together influencers, passionate fans and fashion creators alike with top beauty brands for...
2017
21
July

How To Enhance Your Favorite Feature With The OFRA Social Media Team

  With the rise of selfies, Instagram and Snapchat, we are constantly reminded that society wants us to look a certain way. Here at OFRA, we embrace what makes us unique and showcase these features! I headed to our Social Media Department to ask the ladies there what they love most about themselves and how they show it off! They've chosen two favorite features and talk about how they enhance them using OFRA. Gabby “To...
2017
30
June

Get To Know The OFRA Social Media Team!

 (From L to R: Carine, Kate, Gabby, & Mariel)  Its National Social Media Day and we’re getting personal with the Social Media team here at OFRA. We’ve asked a few makeup related and non-makeup related questions and we’ve definitely learned a bunch of new things about each other, keep reading if you’re interested to find out more about the team behind OFRA!         "Any type of brow product. I will go days...
2017
27
June

Happy National Beauticians Day!

  If you didn’t know already, today is National Beautician's Day, and we’re celebrating by learning some skincare tips from Ofra herself! For those of you who don’t already know Ofra, the founder of OFRA Cosmetics is a licensed esthetician with over 30 years of experience in the industry.  She has had salons all over the globe and has worked on thousands of clients. Ofra cultivated all of this experience and started OFRA Cosmetics with...
2017
26
May

Makeup Swap: Kate & Justine Switch Routines

  Getting ready with girlfriends is one of my favorite pastimes. Even through your twenties, prepping makeup for a night on the town with your friends can sometimes be more fun than the actual event. If your friends are beauty fanatics, you can even walk away with a few lifechanging tips. My co-worker (and friend) Kate is that person for me. She knows her stuff and always has a killer makeup idea on deck to...
2017
17
May

Go-To Makeup with the OFRA Social Team

  Let’s be real. Beauty junkies are always ready to hoard the newest makeup product and never feel their collection is complete (insert Disney Ariel meme here). While you might have an impressive stash, it can get easy to become unorganized and even forget about some of those precious products. It’s a real time-waster having to think about which individual products to throw into your makeup bag to create even the simplest look. What if...