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OFRA Blog — influencer

2019
11
July

NEW PRODUCT ALERT: OFRA X @Marchbeautyword

As part of our Project Influencer, @marchbeautyword is the first influencer that we’ve teamed up with to create limited edition products inspired by her OFRA faves.  We knew we could trust this Beauty to help us create something GORG for all of you, and she did just that!  @Marchbeautyword Highlighter If you are a true OFRA fan, then you know you can easily get your glow on with our amazing collection of various highlighters in...
2018
06
April

Wedding Season Essentials + Tips!

Spring is in the air, and so is the love. Tis the season for festivals, but even more so- weddings. Now there are a lot of factors that go into wedding planning and with tools like planner apps and Pinterest where you can create boards for just about anything and search millions of ideas, it’s no wonder 68% of millennial women are using it to help them this wedding season. (This beautiful bride is wearing...
2018
05
February

4 Valentines Inspired Makeup Looks

  Our newly launched Me, Myself, & I Collection is giving us all the feels. Anticipating the use of our new products, the OFRA team was feeling inspired to create looks we’d wear for Valentine’s Day or any occasion. Here are four different ways to use our new collection and hopefully these looks will help inspire you too, for whatever festivities you may be indulging in.   “I'd wear this look to Rocco's Tacos for...
2018
16
January

Contouring Essentials

  Contouring is one of those trends we were on the fence about as we came to a close of 2017 looking back on a year of some of the best and worst trends we've seen. Extreme contouring (including chest, neck and other body parts) was not a favorite, however, a well applied subtle contour to the face can really make a difference in your appearance and enhance your features so we’re still here for it!...
2018
03
January

OFRA's Top 10 of 2017

  2017 was one for the books. There have been many noteworthy trends and as we look back at the year with amazing collaborations and launches it's no wonder the OFRA Highlighters and liquid lippies were the top contenders in our year of best sellers.  With OFRA’s unique formula for both highlighters and liquid lipsticks, they have quickly become fan favorites and beauty influencers go-to’s to complete any makeup look. It was truly a year for...
2017
28
December

The Best and Worst Trends of 2017

    This year came in fierce and has almost blown right past us. What a year! Am I right? From some of the most loved trends to some of the worst we have seen, (nostril hair extensions? Yuck!). We’re giving you a roundup of some of our faves from over the year and just to balance it out, some of our unloved ones too. Worst of 2017: Unicorn Everything- enough with the unicorn looks!...
2017
06
December

Holiday Makeup Looks

The holidays are nearing quickly and we all want to look flawless from the parties to the family dinners, to the last minute gift shopping trips. So, we have picked a few easy holiday looks that you can achieve using OFRA products that will get you through this season and some beauty influencers who have nailed it.   A classic you can never go wrong with. You’ll be sure to turn heads at any holiday...
2017
31
October

Last Minute Halloween Inspiration

  Halloween is creeping around the corner. We’ve got some more inspo from popular Halloween looks we’ve seen all over the internet lately, brought to you by Kate and Mariel on Facebook Live this past Friday! Kates brought us the How To: Recreate Wonder Woman look to life and Mariel has some Beetle Juice inspired makeup going on.   There are a variety of products that can be useful in creating these looks and probably some you...
2017
12
October

19 Days Left to get Glamorously Spooky with OFRA

  It’s the most mystical time of the year! We’ve already seen so many eerie Halloween looks with the help of OFRA and we want to keep inspiring your upcoming Halloween ideas with some of our most spellbinding liquid lipsticks that are discounted with an additional 10% off just for this season! With ranges of Barbie pinks, wizardly purples, and mermaid blues we’ve got over 20 liquid lipsticks discounted right now for you to get...
2017
10
October

Espresso Lip Set: Inside The Collection

INSIDE THE COLLECTION: (Photo by @paulina_alaiev)  OFRA’s brewed up something extra special this season and we can't wait for you to try the latest fall favorites. The Espresso Lip Set includes three beautifully diverse shades in a wide range of pinky nudes, mauve purples, and bold reds.   Check out some of our favorite looks featuring the new Lipset:   MOCHA (Photos by @nikkiajoy & @boobista) A mauve-nude shade reminiscent of your favorite café latte with...
2017
22
September

OFRA Team Takes Gen Beauty NYC

New York are you ready for the OFRA team?! We’re packing up our travel essentials and flying up to take over Gen Beauty NY again for another exciting weekend in the concrete jungle as if last year's adventure wasn’t already one for the books! Gen Beauty brings together makeup’s hottest influencers, passionate fans and the best makeup creators with top beauty brands for the most fun-filled weekend. You’ll see the latest trends in makeup, skin...
2017
20
September

Side by Side Comparisons

  It’s finally here! The Glow Baby, Glow! OFRAXNIKKIETUTORIALS collection is live, and has been flying off the shelves! Glazed Donut was the first to sell out with the other highlighters following closely behind. Currently still in stock (and probably not for long) is the Dutchess Long Lasting Liquid Lipstick. The original collection featured a trio created by Nikkie herself which featured her perfect pink nude, a vampy metallic brown shade, and a bright shape-shifting...
2017
25
July

THE OFRA LIP SQUAD TAKES GEN BEAUTY SAN FRANCISCO

  This weekend kicks off yet another Gen Beauty hosted by Ipsy, this time bringing the OFRA Lip Squad to the wonderful city of San Francisco in California. Our team is super excited to be taking Gen Beauty again and we have recently announced via instagram , our meet and greet with the beautiful and talented @ RoxetteArisa ! Gen Beauty brings together influencers, passionate fans and fashion creators alike with top beauty brands for...