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OFRA Blog — Lipstick

2019
10
January

BEST IN BEAUTY

This past year was all about that glow. It’s no wonder that our top ten best selling products of the year include all highlighters! With a range that includes a highlighting shade for everyone and the versatility to combine and mix shades, OFRA highlighters have become a cult favorite over the years. Last year Rodeo Drive was our top seller and it has now dropped to fourth place with Everglow as our number one highlight!...
2018
28
December

Staff Picks for 2018 - Ofracosmetics

As we say goodbye to the last year, our staff reminisce on our favorite posts and pics of 2018! A lot has changed in one year, from completely revamping our brand in our massive “Glow Up” to reaching over 1 Million followers on Instagram. We are so proud of the changes and experiences 2018 has given us, and we want to share our favorite posts with you. Mariel’s favorite picture from June is the rebrand...
2018
07
December

Ofra’s Winter Must-haves

Ofra is an expert when it comes to skincare and makeup, so her input is extremely valuable to us and we love to know what her current favorites are and what she's loving as the seasons change. Today, Ofra shares her Winter must-haves with us and sharing is caring, so we're here to share them with you all too! With so many different colors to choose from when it comes to eyeshadows, Ofra has selected a...
2018
05
December

OFRA Team’s Favorite Liquid Lip Combos!

There's more than one way to rock our lippies. The OFRA Team is putting our Long Lasting Liquid Lipstick to the test by combining our favorite colors together to create a completely custom shade! Check it out live on our Instagram stories right now!    Carine is rocking a blend of Manhattan, a mauve with a purple undertone, which is, “My favorite Vampy shade with my all time”, and her, “ go to liquid lipstick shade...
2018
12
October

Travel Approved: The OFRA Team Talks Travel Essentials

The OFRA Social Team is packing up and headed to NYC! We’ll be attending Ipsy’s Gen Beauty, with a brand new booth and brand new packaging. We cannot wait to see you Beauties who will be there!  Since we’ll be traveling from our headquarters in Pompano Beach, Florida, we wanted to share our OFRA travel essentials. It’s always a stressful task to pack up your beauty routine when leaving town, but here at OFRA we make...
2018
01
October

7 Fall Essentials Recommended by Ofra

Last Friday, Ofra herself got pampered on Facebook Live while co-worker Daniela did her makeup with some of her current favorite products. Fall is all about the deeper colors we dream about using in the summertime, including rich berry, and earthy tones. We'll take this as an excuse to break into the bold and glam looks to match the season and the holiday season trailing right behind it. You can watch the Facebook Live here...
2018
26
September

Ofra's Current Makeup Routine

Last week on Instagram Live Ofra gets into her makeup routine, talks skin care and gives some helpful tips along the way! We know these lives are only up for 24 hrs so we wanted to give you a step by step in how Ofra achieves her everyday makeup look with a few simple products.  Let's dive into her makeup tutorial: Ofra had already done her base using the Absolute Cover Silk Peptide Foundation and concealed...
2018
30
July

The OFRA Cosmetics Glow Up

June 27th, 2018 Marked as the day OFRA Cosmetics re-branded and glow'd up!   “We outgrew our image and needed to change the vision of our business. It didn’t feel like our current branding suited what we wanted OFRA to represent anymore. As a team, we felt that we needed to appeal to our emerging target audience. This exciting change in our business will put us ahead of the game ensuring that our brand is...
2018
21
June

OFRA Team Summer Faves

Summer is officially here and what better way to kick it off than with the OFRA Teams Summer Favorite picks? Skincare should be your top priority but when it comes to makeup that lasts or is perfect for the season, these are the ones we recommend:   Carine: “Our Black HD Mascara does not flake or smudge even during the hot summer Florida heat and keeps your lashes lifted all day :) And the plus side...
2018
12
June

Bloggers Prefer: Hand-Picked Items Loved by Makeup & Beauty Influencers

    A little section that flies under the radar on our site is the ‘Bloggers Prefer’ section, located right next to the Blog tab. Under this section, you’ll find items your favorite bloggers are loving and trying by OFRA. Hear the influencers on your watchlist talk about what’s new, see them create beautiful looks using our products and give their honest opinions and reviews. Each week this section is changed out to the most...
2018
30
May

Recreating Face Charts with the OFRA Team

Just one of the many other national holidays we’re loving- it’s National Creativity Day, and what better way to express ourselves creatively than with makeup! The OFRA Team took on a challenge of recreating face charts by the IG famous @milk1422 , known for creating beautiful and intricate face charts with makeup from the softest glam to the most colorful and bold looks. Check him out for yourself, maybe you’ll find some inspo like we...
2018
13
April

Gabby & Melanie Switch Makeup Routines!

  Today on Facebook Live, team members Gabby and Melanie are up for a new challenge. With completely different makeup styles, these two decided to switch their everyday makeup looks following each other's tips and tricks along the way to try out new techniques and products neither have used before.   Here are Gabby and Melanie rocking their everyday look:     Gabby typically goes for a more natural look with bold feathery brows, glowing...
2018
06
April

Wedding Season Essentials + Tips!

Spring is in the air, and so is the love. Tis the season for festivals, but even more so- weddings. Now there are a lot of factors that go into wedding planning and with tools like planner apps and Pinterest where you can create boards for just about anything and search millions of ideas, it’s no wonder 68% of millennial women are using it to help them this wedding season. (This beautiful bride is wearing...
2018
08
February

The Perfect Vday Lippies For All Skin Tones

  Shades on shades, on shades! Did you know OFRA has over 50 lip-loving shades of Long Lasting Liquid Lipsticks? With so many options it can be tough deciding which shade to choose for a night on the town with bae this Valentines, or an evening chilling with your girls. Maybe you’ll be kickin' it solo and who knows, meet someone to spend next Valentine's day with (get it, girl!). Whatever the setting, we’ve compiled...
2018
05
February

4 Valentines Inspired Makeup Looks

  Our newly launched Me, Myself, & I Collection is giving us all the feels. Anticipating the use of our new products, the OFRA team was feeling inspired to create looks we’d wear for Valentine’s Day or any occasion. Here are four different ways to use our new collection and hopefully these looks will help inspire you too, for whatever festivities you may be indulging in.   “I'd wear this look to Rocco's Tacos for...