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OFRA Blog — New

2019
08
November

Soul Palette Launch Party Recap

“The soul always knows what to do to heal itself. The challenge is to silence the mind.” -Caroline Myss Welcome, Beauty! We all need something good for our spirit for #nationalstressawarenessday, so we have created a palette to bring your beautiful soul out to match your outer beauty <3 As a continuing theme, our launch party consisted of spirit boosting activities and good vibes only! From yoga on the beach to our very own mixology...
2019
25
October

OFRA Now Available at Morphe Stores

Hey Beauties! Have you heard the news? OFRA Cosmetics is NOW AVAILABLE in all Morphe Stores located in the US and UK! Yesterday we launched some of your favorite OFRA products in @morphebrushes stores, October 24th. Shop Online? OFRA products will be live on Morphe.com, starting October 29th. Want to know which items will be available in-store and online? Keep scrolling! The Lineup We hand-picked some our fan-faves for you, which include highlighters and liquid...
2019
07
October

Snowed In Looks

Hey, Beauties! Have you heard our ~not so secret~ secret?! On Sunday the 6th, we launched the 2019 holiday assortment with all-new mini-sets and the perfect stocking stuffers for every glam-loving family member. The collection includes the #OFRAglow Signature Palette ($37), the By The Fire Mini Lip Set ($20), the Fireside Hotties Mini Lip Set ($20), the S’more Glow Mini Set ($25), the New Cheer Mini Set ($22), the Pillow Talk Ornament ($16), the Rodeo...
2019
27
September

New at OFRA: After Makeup Cleansing Balm

Hey, Beauties! Looking for a makeup remover that will clear away EVERYTHING and not irritate your eyes? Well, we’re here to save the day and your skin with our brand new After Makeup Cleansing Balm ($15) available starting today, September 23rd (yay, first day of fall!)     Makeup On In The A.M, Makeup Off In The P.M This all-new cleanser dissolves makeup and leaves behind skin-loving ingredients. We know how much we can love our...
2019
05
September

Team Does Looks W/. Madison Miller Products

Hey, Beauties! Our most recent collab,  OFRA x Madison Miller has our team extremely excited! This collection is SO GORG and our office has been absolutely loving it, so you know we had to show you how everyone has been using the new products to the office lately!   OFRA x Madison Miller Collab Recap As some of you may know already, 3 million Ipsy subscribers will receive one or more items from this collection in...
2019
08
August

NEW PRODUCT ALERT: OFRA X @AmandaDiaz

As the second influener of our Project Influencer, @AmandaDiaz teamed up with us and created two amazing sets for all of your Beauties. Amanda has a passion for all things beauty and lifestyle, which is why it only makes sense she created a lip set and skincare set.   @AmandaDiaz Lip Set  Shades (from left to right): Manila: a neutral nude, Brickell: a true red, Las Olas: an amber nude brown. Dry, chapped, and feathery lips?...
2019
01
August

HOW TO BLEND RIGHT INTO AREA 51

More than 2 million people have RSVP’d to a FaceBook event to Storm Area 51 this upcoming September in Nevada to find out if aliens and UFOs exist. We are not so sure if we are going to make it to the raid, but we know what kind of makeup we would wear if we did! So, whether you are spotting UFOs or going out into the universe, keep reading to find out how our...
2019
09
July

Meet @MarchBeautyWord

 Hey Beauties, meet Samantha March, @MARCHBEAUTYWORD! We were so lucky to collab with Samatha as our first Project Influencer. Samantha has been in love with make up ever since she was young, which led her to start her own blog, Chick Lit Plus, and quickly her own YouTube channel. Samantha is filled with so much talent and we are so happy to share her fave OFRA products with you. Stay tuned for two limited edition...
2019
02
July

NEW PRODUCT ALERT: SELF-MADE BAG

Here at OFRA, we are so proud to be a #Self-Made family-owned company with the ability to create, develop, test, manufacture, and distribute right from our home, in sunny South Florida.  With our one-year rebranding anniversary having just passed, and 4th of July around the corner, we wanted to keep the celebration going and had to bring you Beauties more goodies for you to get your glow up just right!  I introduce to you the...
2019
27
June

OFRA'S 1 YEAR REBRAND ANNIVERSARY

One year ago, OFRA Cosmetics got the ultimate glow up while simultaneously entering more than 500 Ulta retail stores across the nation! As we celebrate one year since the rebrand, it’s the perfect time to reminisce on the history of how OFRA Cosmetics came to be. Pictured: Ofra and David Gaito Ofra Gaito is a therapist and makeup artist who entered the beauty industry in 1979. By 1994, Ofra and David Gaito created their own...
2019
24
June

Instagram Picks

WHAT WE DID After relaunching our 17-shade lip gloss collection we decided we wanted to do something super special that we had never attempted before. Because we love our followers and their feedback, we had our Instagram tribe vote on creating a brand new lip gloss shade and name! Beauties, this was such a blast that we are looking forward to doing this again. It was so fun to get our creative juices flowing together. For those of...
2019
21
May

How To Get Glowy Skin This Summer

  Want Glowy Skin this Summer? We got you! With just over a month left till the start of summer, it’s time for a new primer. New season, New primer. Am I right? The biggest rave right now… dewy skin, and we’ve got you covered! Just launched, our 2 all-new primers are here just in time for that summertime glow. Being that our home is the heart of South Florida, we understand the words “summer...
2019
11
January

NOW LIVE: OFRAXFrancesca Tolot

OFRAXFrancesca Tolot Infinite Collection  The OFRAXFrancesca Tolot Infinite Collection finally launches today! After over a year of perfecting and creating new formulas of products, we couldn’t be more excited to share this collection with you all. What better time and place to launch this collection than at IMATS Los Angeles where Francesca is one of the Pro Makeup Artist who will be performing looks during her master class titled "Francesca Tolot: Master of Color”. This collection...
2019
04
January

OFRAXFrancesca Tolot

  Who is Francesca Tolot? She’s only one of the most sought out professional makeup artists in Hollywood! You may even call her a Master Makeup Artist. Francesca’s work has been seen all over TV and in print for decades. She is known for creating electrifying looks for performers such as Beyonce, Cher, Madonna and models such as Cindy Crawford, Kate Moss and Tyra Banks - and this is just scratching the surface of her...
2018
28
December

Staff Picks for 2018 - Ofracosmetics

As we say goodbye to the last year, our staff reminisce on our favorite posts and pics of 2018! A lot has changed in one year, from completely revamping our brand in our massive “Glow Up” to reaching over 1 Million followers on Instagram. We are so proud of the changes and experiences 2018 has given us, and we want to share our favorite posts with you. Mariel’s favorite picture from June is the rebrand...