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OFRA Blog — Popup palette


What's Better Than Big? MINI.

  What’s better than big? MINI. We are loving our brand new mini highlighters that are perfect to toss in your purse or makeup bag and can be taken with you on the go. But did you know they also come as godets? I’m sure you’re thinking, “what is a “godet”? A godet is a refillable pan of makeup without the compact. Godets are perfect for our professional palettes that all have a magnetic system...

How to Convert Any Eye Look to Fit Your Eye Shape

Hooded, rounded, mono-lid, almond: these are just a few of the many different eye shapes that exist. It’s crazy to think that there are so many different eye shapes, but these differences make makeup even more exciting and dynamic because it allows us all to customize looks in order to make them our own. With that in mind, have you ever watched a tutorial, followed it step-by-step, and have it come out looking a little...

OFRA Team Lip Art Challenge

    This past Friday Mariel & Melanie, with assistance from Kate behind the camera, did a Facebook Live stream doing a lip art challenge inspired by Halloween, followed by an awesome giveaway. Both have an art background and while thinking this would be a piece of cake, it quickly became a challenge, but fun to say the least. With so many cool looks that you could achieve with just OFRA products alone, Kate and Gabby joined...

Make it Stick

  Let's talk magnetic: The newly released Glow Baby, Glow! Collection by OFRA x NIKKIETUTORIALS not only allows your favorite shade of Everglow (including a new enhanced shade) in single compacts but also comes in new packaging. Here at OFRA, we’ve been slowly implementing new changes that we think you will love!     These new highlighters come in brand new magnetic packaging that makes it easy for you to replace and refill with any 10-gram...

OFRA Team Takes Gen Beauty NYC

New York are you ready for the OFRA team?! We’re packing up our travel essentials and flying up to take over Gen Beauty NY again for another exciting weekend in the concrete jungle as if last year's adventure wasn’t already one for the books! Gen Beauty brings together makeup’s hottest influencers, passionate fans and the best makeup creators with top beauty brands for the most fun-filled weekend. You’ll see the latest trends in makeup, skin...

Back to School Special Promo!

  Getting back into the swing of things for school can be a rough start. OFRA wants to help you get school-ready with customizing your own personal Pop-Up Palette.  With the flexibility to choose a minimum of six godet pan refills, you’ll earn yourself a free magnetic Pop-Up Palette and still have plenty of room to add on to it! It’s easy to become unorganized and frantic when it comes to your morning makeup routine, especially...

Fast and Flawless: Back to School Makeup Routine

  Fast and Flawless: Back to School Makeup Routine   Going back to school is either one of two things for students: dreaded or exciting.  Getting back into the routine of getting up early and sitting in class all day can be pretty torturous, and the best way to combat the monotony of a school routine is to create a routine that makes you want to pop right out of bed in the morning.  That...

Modernizing Swingin’ 60s Mod Makeup for Summer

The sixties were a revolutionary time, especially when it came to makeup.  Due to this period of experimentation, the sixties were filled with some of the most intriguing makeup looks of the twentieth century.  After years of fairly bland, manicured makeup that consisted of thin brows, powdered faces, and red lips, the sixties widened the world of makeup by adding pops of color and graphic design into the mix.  There were the good looks of...


    A Complete, In-Depth Look at the OFRA Highlighter Collection with Swatches   Our Highlighters are some of our best-selling products, and unsurprisingly so. With a variety of shades to choose from and a smooth, creamy formula created by our special Liquid to Baked Technology and highest grade pearls, there’s a perfectly blinding highlight for everyone. Highlighter shades tend to run in the same tones (peachy, icy, pink, bronzey), so it can be difficult...

Most Flattering Blushes for Different Skin Tones

    Blush can be used in a variety of ways when it comes to enhancing your features, whether it be sculpting your cheekbones with a darker shade, adding color to the face with your perfect shade, or using it as an eyeshadow.  Blush can be the focal point, when it’s the most emphasized product on your face, or the afterthought of a look, when it doesn’t necessarily stand out, but does subtly complement the...

The Perfect Full-Face of Neutral: Featuring Our NEWEST Releases!

      Some days I wear makeup, but I definitely don’t always have the time to go full glam- and let’s be real, most days I don’t have the time at all! When I am in the mood and have some time to do my makeup, it’s usually pretty minimal and very neutral. I’m going to give you guys my “everyday” makeup look that’s perfect to wear at the office or on a casual...

Go-To Makeup with the OFRA Social Team

  Let’s be real. Beauty junkies are always ready to hoard the newest makeup product and never feel their collection is complete (insert Disney Ariel meme here). While you might have an impressive stash, it can get easy to become unorganized and even forget about some of those precious products. It’s a real time-waster having to think about which individual products to throw into your makeup bag to create even the simplest look. What if...