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OFRA Blog — Ulta Beauty

2018
07
September

Ulta's 21 Days of Beauty!

If you’re into all things beauty you probably have been on top of Ulta’s biggest beauty event of the year- 21 days of beauty. With up to 50% off on some of your favorite brands we hope you have your calendar marked for OFRA’s online deal with Ulta. Starting tomorrow, September 8th, you can get 50% off select highlighters online only at ulta.com. Get lit year round with our super pigmented, holy grail favorites: Rodeo...
2018
08
August

ULTA Beauty Presents: Forever Fabulous Event

We love blush! Whether going for a matte blush or a shimmering blush to add on the extra wow factor this summer, OFRA has got a blush for you! Check out the Most Flattering Blushes for Different Skin Tones to find out which blush is your perfect match. Then head on over to Ulta’s website for their Forever Fabulous event going on today only to get 40% off all OFRA Cosmetics 4 gram Pressed Blush....
2017
14
November

Sleighing The Holiday

  The holidays are practically here, and moms probably already started her gift shopping, she just might have to add these two to her list! OFRA is offering two great valued deals this year, and we are so excited to have made these goodies with your pockets (or moms) in mind with the versatility to create multiple makeups looks within each holiday special.   Let’s dive into these amazing deals!    Holiday Glow Palette  ...
2017
24
October

OFRA Team Lip Art Challenge

    This past Friday Mariel & Melanie, with assistance from Kate behind the camera, did a Facebook Live stream doing a lip art challenge inspired by Halloween, followed by an awesome giveaway. Both have an art background and while thinking this would be a piece of cake, it quickly became a challenge, but fun to say the least. With so many cool looks that you could achieve with just OFRA products alone, Kate and Gabby joined...
2017
03
October

New in Beauty at OFRA

  Crisp mornings, comfy clothes and more coffee to keep us going through the seasonal change when mornings get harder to endure. While it may still be warm in South Florida, we enjoy fall just the same and what better way to get going in the morning than enjoying an Espresso and the perfect fall lip pairing to complete your makeup look. Which also gives you the perfect opportunity for a photo-op- Pumpkin Spiced Lattes...
2017
22
September

OFRA Team Takes Gen Beauty NYC

New York are you ready for the OFRA team?! We’re packing up our travel essentials and flying up to take over Gen Beauty NY again for another exciting weekend in the concrete jungle as if last year's adventure wasn’t already one for the books! Gen Beauty brings together makeup’s hottest influencers, passionate fans and the best makeup creators with top beauty brands for the most fun-filled weekend. You’ll see the latest trends in makeup, skin...
2017
20
September

Side by Side Comparisons

  It’s finally here! The Glow Baby, Glow! OFRAXNIKKIETUTORIALS collection is live, and has been flying off the shelves! Glazed Donut was the first to sell out with the other highlighters following closely behind. Currently still in stock (and probably not for long) is the Dutchess Long Lasting Liquid Lipstick. The original collection featured a trio created by Nikkie herself which featured her perfect pink nude, a vampy metallic brown shade, and a bright shape-shifting...
2017
01
September

Turn Your Skin Care Routine Into A Self-Care Ritual

  Your skincare routine should be something you enjoy, and taking the time to focus on yourself reaps mind, body, and beauty benefits. An effective and efficient skin care routine is a therapeutic process that will help you feel your best. As people search for ways and time to care for themselves, OFRA offers a simple solution. We believe in the power of skin care as a self-care ritual, and want to enable you to...
2017
27
July

NEW IN MAKEUP AT OFRA: A MUST-HAVE IN ALL THINGS MATTE

OFRA Cosmetics is excited to announce a new Professional Makeup Palette - “Must Have Mattes.” This must-have includes 20 highly pigmented pressed matte eyeshadows. Each eyeshadow godet pan contains two grams of product within the magnetic palette. (Photo by @shades_of_april)  With a wide range of matte neutrals, this “Must Have Matte” palette also contains beautiful pops of color. Each row was designed to create individual makeup looks adding to this palettes versatility in makeup options...
2017
22
June

Upcoming Launch: Island Time Summer Collection

  Our summer collection is almost here!  The collection called “Island Time”, as the name suggests, is all about kicking back, relaxing, and basking in the glow of summer.  “Island Time” consists of a lip set with three of our Long Lasting Liquid Lipsticks, a brand-new Highlighter, and three brand-new baked Pressed Blushes!  All the shades are perfect for summer with the golden tone of the highlight, a combination of coral and peachy tones of...
2017
14
June

Graduate in Style

  Happy Grad Season!   If you happen to be graduating soon, congratulations! I’m sure you’ve been wondering about what kind of makeup you want to do for your big day. Hitting a milestone this big deserves a killer look, and let’s not forget about the hundreds of pictures you will look back on from years to come. Trust me, you want to look flawless. Whether you want to go full glam, or just elevate...
2017
09
June

The Perfect Lip Pair for You and Your Bestie

    There’s nothing quite like having a best friend by your side, someone who will always be there for you when you need them most. Best Friends make the perfect pair, inspiring these perfect pairings of our Long Lasting Liquid Lipsticks and our Lipglosses, because they’re great alone, but even better together. With our formula, your lipstick will stay put and glossy all day long. We have six different pairings to choose from, so...
2017
06
June

Metallics Are Making A Comeback!

    It’s not news that our most loved products are now featured on ULTA online. But, you may have heard through the grapevine that we’re bringing back some of our highly requested metallic lippies! After bringing back a few top sellers to our site (Emerald City, Versailles, Monaco, and Wonderland), we’re bringing the rest of the metallic lippies back, exclusively to ULTA online!    (L to R: Santorini, Utopia, Atlantis, Fantasia) This week, our...
2017
19
May

OFRA in ULTA: Snag Your Cult Faves Online

  OFRA in ULTA: Snag Your Cult Faves Online   (photo cred: @ultabeauty) OFRA products have officially made their way to Ulta Beauty online since our big partnership announcement last month! In case you haven’t heard, Ulta now carries a variety of cult OFRA products that are exclusively available online as a part of their prestige cosmetics. Thirty of OFRA’s most popular long lasting liquid lipstick shades, three ultra-pigmented highlighters and some of our other...
2017
04
May

How To: The OFRA X NikkieTutorials Collection

  It's safe to say you're all LOVING the OFRA X NikkieTutorials Collection. After an intial sellout of the entire collection and a successful relaunch, the social team wanted to show you our go-to looks from the collection! We recently released all the collection items individually so you can pick and choose your favorites! There is so much versatility in this collaboration: Spell is a neon coral, Coven is a soft metallic brown, Nude Potion is the...