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OFRA Blog — Ulta Nikkie

2019
10
January

BEST IN BEAUTY

This past year was all about that glow. It’s no wonder that our top ten best selling products of the year include all highlighters! With a range that includes a highlighting shade for everyone and the versatility to combine and mix shades, OFRA highlighters have become a cult favorite over the years. Last year Rodeo Drive was our top seller and it has now dropped to fourth place with Everglow as our number one highlight!...
2018
03
January

OFRA's Top 10 of 2017

  2017 was one for the books. There have been many noteworthy trends and as we look back at the year with amazing collaborations and launches it's no wonder the OFRA Highlighters and liquid lippies were the top contenders in our year of best sellers.  With OFRA’s unique formula for both highlighters and liquid lipsticks, they have quickly become fan favorites and beauty influencers go-to’s to complete any makeup look. It was truly a year for...
2017
14
November

Sleighing The Holiday

  The holidays are practically here, and moms probably already started her gift shopping, she just might have to add these two to her list! OFRA is offering two great valued deals this year, and we are so excited to have made these goodies with your pockets (or moms) in mind with the versatility to create multiple makeups looks within each holiday special.   Let’s dive into these amazing deals!    Holiday Glow Palette  ...
2017
24
October

OFRA Team Lip Art Challenge

    This past Friday Mariel & Melanie, with assistance from Kate behind the camera, did a Facebook Live stream doing a lip art challenge inspired by Halloween, followed by an awesome giveaway. Both have an art background and while thinking this would be a piece of cake, it quickly became a challenge, but fun to say the least. With so many cool looks that you could achieve with just OFRA products alone, Kate and Gabby joined...
2017
22
September

OFRA Team Takes Gen Beauty NYC

New York are you ready for the OFRA team?! We’re packing up our travel essentials and flying up to take over Gen Beauty NY again for another exciting weekend in the concrete jungle as if last year's adventure wasn’t already one for the books! Gen Beauty brings together makeup’s hottest influencers, passionate fans and the best makeup creators with top beauty brands for the most fun-filled weekend. You’ll see the latest trends in makeup, skin...
2017
20
September

Side by Side Comparisons

  It’s finally here! The Glow Baby, Glow! OFRAXNIKKIETUTORIALS collection is live, and has been flying off the shelves! Glazed Donut was the first to sell out with the other highlighters following closely behind. Currently still in stock (and probably not for long) is the Dutchess Long Lasting Liquid Lipstick. The original collection featured a trio created by Nikkie herself which featured her perfect pink nude, a vampy metallic brown shade, and a bright shape-shifting...
2017
07
September

Get Ready to Glow Baby, Glow!

  Your wish. Our command. As requested, NikkieTutorials’s Everglow highlighter is back and available in individual single shades in our new magnetic compacts! Now you can relive the magic from the first edition of the OFRAxNikkieTutorials collab with brand new items. After listening to our customers and Nikkie’s fans, we’ve tweaked the deepest shade in the Everglow highlighter to have a more natural undertone that perfectly compliments deep skin tones, and added a universally flattering...
2017
04
May

How To: The OFRA X NikkieTutorials Collection

  It's safe to say you're all LOVING the OFRA X NikkieTutorials Collection. After an intial sellout of the entire collection and a successful relaunch, the social team wanted to show you our go-to looks from the collection! We recently released all the collection items individually so you can pick and choose your favorites! There is so much versatility in this collaboration: Spell is a neon coral, Coven is a soft metallic brown, Nude Potion is the...