Upcoming Launch: Island Time Summer Collection
Posted on 22 June 2017
Our summer collection is almost here! The collection called “Island Time”, as the name suggests, is all about kicking back, relaxing, and basking in the glow of summer. “Island Time” consists of a lip set with three of our Long Lasting Liquid Lipsticks, a brand-new Highlighter, and three brand-new baked Pressed Blushes! All the shades are perfect for summer with the golden tone of the highlight, a combination of coral and peachy tones of the lip set and blushes giving you serious island vibes! The “Island Time” summer collection launches on July 2nd on ULTA.com and OFRACosmetics.com. You may have seen some sneak peeks throughout the week on social media, keep reading for more on the collection!
Long Lasting Liquid Lip Set
The Long Lasting Liquid Lipsticks are the most comfortable liquid lipsticks on the market. With this lip set, you’ll be able to wear opaque, summery shades without experiencing the discomfort of a heavy, matte lipstick. In this lip set, there are three shades: Rio, Aruba, and Cocos Island. Rio and Cocos Island are the two existing Long Lasting Liquid Lipstick shades. Aruba is a brand-new, metallic that can be layered on top of other Long Lasting Liquid Lipsticks or be worn on its own. Rio is a warm peachy nude with a hydrating matte finish; Cocos Island is a vibrant pink coral with a hydrating matte finish; and Aruba is a warm rosey-peach with a metallic finish. The Island Time Lip Set will retail for $49.50 at a discounted rate, and each shade will be sold individually for $19.90.
Island Time Baked Pressed Blushes
The Island Time Summer Collection also includes three brand-new baked Pressed Blushes in brand-new magnetic compacts named after some favorite summer cocktails! The Pressed Blushes are specially formulated with a liquid-baked technology that allows for extremely soft, blendable, and pigmented blushes. The three brand new shades are Bellini, Mai Tai, and Punch. Bellini is a light rose shade with a peachy undertone; Mai Tai is a soft, tropical orange shade; and Punch is a warm reddish coral. With a gradient range of shades, everyone will be able to find the perfect color for their skin tone. The baked Pressed Blushes hold 10 grams of product and will be sold individually for $29.90 each.
Island Time Collection Highlighter in Bali
What is summer makeup without a blinding glow? The brand new Highlighter in the glowy shade Bali couldn’t be more perfect for summer. Bali is a multidimensional golden highlight with a peachy undertone, perfect for every skintone. It can be used to highlight any part of the face or as a shimmering eyeshadow! The formula is super smooth and buildable since it is made using our liquid to baked technology. Bali will blend in seamlessly with your skin and will allow you to choose whether you want a more subtle glow or a blinding highlight. The Bali Highlighter will retail for $35.
Which product/products are you most excited for?! Let us know in the comments section down below and follow us on social media (@OFRAcosmetics) for more sneak peeks and summer giveaways!
Written by Annika Polatsek