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OFRA Blog

2017
30
June

Get To Know The OFRA Social Media Team!

 (From L to R: Carine, Kate, Gabby, & Mariel)  Its National Social Media Day and we’re getting personal with the Social Media team here at OFRA. We’ve asked a few makeup related and non-makeup related questions and we’ve definitely learned a bunch of new things about each other, keep reading if you’re interested to find out more about the team behind OFRA!         "Any type of brow product. I will go days...
2017
27
June

Happy National Beauticians Day!

  If you didn’t know already, today is National Beautician's Day, and we’re celebrating by learning some skincare tips from Ofra herself! For those of you who don’t already know Ofra, the founder of OFRA Cosmetics is a licensed esthetician with over 30 years of experience in the industry.  She has had salons all over the globe and has worked on thousands of clients. Ofra cultivated all of this experience and started OFRA Cosmetics with...
2017
22
June

Upcoming Launch: Island Time Summer Collection

  Our summer collection is almost here!  The collection called “Island Time”, as the name suggests, is all about kicking back, relaxing, and basking in the glow of summer.  “Island Time” consists of a lip set with three of our Long Lasting Liquid Lipsticks, a brand-new Highlighter, and three brand-new baked Pressed Blushes!  All the shades are perfect for summer with the golden tone of the highlight, a combination of coral and peachy tones of...
2017
20
June

Summer Approved Makeup

  Summer officially starts this week and here in South Florida, we’ve already begun to experience the 90 degree weather on a regular basis (and of course some rain fall too!). It can be tough finding the perfect makeup routine when you have to be more conscious of your makeup potentially sliding off and melting away throughout the summer days; trust us- we know!   Whether kicking it poolside with friends, laying out by the...
2017
14
June

Graduate in Style

  Happy Grad Season!   If you happen to be graduating soon, congratulations! I’m sure you’ve been wondering about what kind of makeup you want to do for your big day. Hitting a milestone this big deserves a killer look, and let’s not forget about the hundreds of pictures you will look back on from years to come. Trust me, you want to look flawless. Whether you want to go full glam, or just elevate...
2017
13
June

Eyebrows Through the Decades

  Brows are the defining feature of the face; they’re the curtains to the eyes’ windows.  Nowadays, full brows are embraced and celebrated, a stark contrast from the overly plucked brows of the 90s and 2000s.  For many decades, brows have been growing and shrinking based on the style shown by celebrities everywhere from the silver screen and the stage to the runway.  To see the trend of time, check out this flashback to the...
2017
09
June

The Perfect Lip Pair for You and Your Bestie

    There’s nothing quite like having a best friend by your side, someone who will always be there for you when you need them most. Best Friends make the perfect pair, inspiring these perfect pairings of our Long Lasting Liquid Lipsticks and our Lipglosses, because they’re great alone, but even better together. With our formula, your lipstick will stay put and glossy all day long. We have six different pairings to choose from, so...
2017
06
June

Metallics Are Making A Comeback!

    It’s not news that our most loved products are now featured on ULTA online. But, you may have heard through the grapevine that we’re bringing back some of our highly requested metallic lippies! After bringing back a few top sellers to our site (Emerald City, Versailles, Monaco, and Wonderland), we’re bringing the rest of the metallic lippies back, exclusively to ULTA online!    (L to R: Santorini, Utopia, Atlantis, Fantasia) This week, our...
2017
01
June

The Perfect Full-Face of Neutral: Featuring Our NEWEST Releases!

      Some days I wear makeup, but I definitely don’t always have the time to go full glam- and let’s be real, most days I don’t have the time at all! When I am in the mood and have some time to do my makeup, it’s usually pretty minimal and very neutral. I’m going to give you guys my “everyday” makeup look that’s perfect to wear at the office or on a casual...
2017
26
May

Makeup Swap: Kate & Justine Switch Routines

  Getting ready with girlfriends is one of my favorite pastimes. Even through your twenties, prepping makeup for a night on the town with your friends can sometimes be more fun than the actual event. If your friends are beauty fanatics, you can even walk away with a few lifechanging tips. My co-worker (and friend) Kate is that person for me. She knows her stuff and always has a killer makeup idea on deck to...
2017
23
May

We’re Sending Nudes

    Let’s face it. We all love nudes… lipstick that is! Last year, nearly 75% of the U.S voted “Nude” as their top lipstick shade and it’s been trending ever since. No matter your “my lips but better” shade, OFRA’s got the perfect nude lippie for you!   Now conveniently offered in a discounted lip set, “The Nudes” include three diverse, natural long lasting liquid lipstick shades ideal for the nude lipstick lover. The...
2017
19
May

OFRA in ULTA: Snag Your Cult Faves Online

  OFRA in ULTA: Snag Your Cult Faves Online   (photo cred: @ultabeauty) OFRA products have officially made their way to Ulta Beauty online since our big partnership announcement last month! In case you haven’t heard, Ulta now carries a variety of cult OFRA products that are exclusively available online as a part of their prestige cosmetics. Thirty of OFRA’s most popular long lasting liquid lipstick shades, three ultra-pigmented highlighters and some of our other...
2017
17
May

Go-To Makeup with the OFRA Social Team

  Let’s be real. Beauty junkies are always ready to hoard the newest makeup product and never feel their collection is complete (insert Disney Ariel meme here). While you might have an impressive stash, it can get easy to become unorganized and even forget about some of those precious products. It’s a real time-waster having to think about which individual products to throw into your makeup bag to create even the simplest look. What if...
2017
11
May

Spring 2017 Pantone Fashion Color Report: Featuring our NEW Pop-Up Palette™!

    Every seasonal change provides its own unique inspiration for artistic industries to create their next big idea. The design, fashion and beauty industries alike draw creativity from the Pantones color report, a seasonal report on trending new hues. The spring 2017 report contains 10 diverse shades from bright and vivid to more down to earth cool tones. The chosen colors resemble a mix of both nature and the spring fashion runways.    ...
2017
04
May

How To: The OFRA X NikkieTutorials Collection

  It's safe to say you're all LOVING the OFRA X NikkieTutorials Collection. After an intial sellout of the entire collection and a successful relaunch, the social team wanted to show you our go-to looks from the collection! We recently released all the collection items individually so you can pick and choose your favorites! There is so much versatility in this collaboration: Spell is a neon coral, Coven is a soft metallic brown, Nude Potion is the...