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OFRA LAUNCHES NEW COLLAB WITH INFLUENCER

FORT LAUDERDALE March 20, 2020 -- OFRA Cosmetics is launching an all-new collab with influencer and author, Samantha March. This is Samantha’s second time collaborating with OFRA; in 2019 she was the first to launch Project Influencer by curating her favorite OFRA product into a special edition item along with two other bloggers. With the successful outing of this launch and her growing relationship with OFRA, it was time to expand and do a full collaboration. Start Inspired, the highlighter that started it all, motivated a collection of duos of Samantha’s favorite things. Motivated by her love of writing and beauty, this collection is a love letter to everyone who has inspired her. 


Samantha March describes what it was like to create the collaboration:


It feels a little surreal to be announcing my collection with Ofra Cosmetics, and I’m so proud of this moment and incredibly grateful to everyone who helped make this happen. It was such an experience learning how the process works to create new products, and seeing an idea on paper turn into a beautiful collection seems magical. Each name represents a piece of me and my journey, and I sincerely hope you love these as much as I do.


The By Samantha March Collection reinvents the classics. Each duo has more than one side to it with a matte and shimmer that can work for a variety of skin tones from light to deep. 


Start Inspired $35

Try not to feel ready to accomplish anything in this swirl of Star Island (warm ivory) and Pillow Talk Highlighter (soft pearl pink) 

Chick Lit Blush Duo $35
You won’t be judging the cover of this blush duo for long when it becomes your #1 because it has a matte (pink nude) and shimmer side (warm deep rose) for the perfect natural flush 
River Bronzer Duo $35
Before you glow, give your face warmth and radiance with this sunny bronzer duo with a shimmer (warm copper bronze) and a matte (light neutral mocha)
By Samantha March Lip Duo $27
But first, the classics with this liquid lipstick (Story, mocha nude mauve) and gloss (Millie, pearl iridescent shimmer) duo that go with any look
By Samantha March Collection PR $129
You’ll love every chapter of this collection of must-have duos created by Samantha March including a highlighter, blush, bronzer, and lip set

Available March 20, 2020, at 1 PM EST on www.ofracosmetics.com.


All of OFRA Cosmetics’ high-quality products, including the By Samantha March Collection, are health department approved and hypoallergenic. No animal testing is done in OFRA Cosmetic Laboratories and the entire line is vegan. OFRA Cosmetics prides itself on being an animal cruelty-free company as members of both PETA and Leaping Bunny.

About OFRA Cosmetics:

Founded in 1994, OFRA Cosmetics Laboratories are leading innovators within the beauty industry. Cutting-edge products are manufactured using natural ingredients, such as plant, marine and vegetable extracts, Vitamin C, and organic compounds. While swooned over by celebrities and industry professionals, OFRA is an accessible, affordable brand for every level of beauty consumer. For more information visit /