Liquid lipstick is a revolutionary new way to get color on your lips. Designed to stay in place longer than a traditional lipstick. Liquid lipsticks were created for everyday long lasting wear. The pigmentation is improved over the standard lipstick. A liquid lipstick, as it suggests is in liquid form and applies like a dream with a doe-foot applicator giving you more control and more comfort on the lips. Precision and wear from your lip color you have never seen before.