Skip to main content


Jen was inspired to start her YouTube channel by the originators in the space including Michelle Phan, Marlena Stell at MakeupGeekTV, and Leesha at XSparkage. Overwhelmed by the amount of makeup at drug stores, Jen made it her mission to try products so that her audience wouldn’t have to… to “help them to not buy crap.” In turn, her community, the Collective Brain of Makeup Awesomeness, would also help her and each other to spend their money wisely.

Eight years later, Jen is still creating makeup review content to help her viewers and has now expanded to skin care reviews including an in depth look at the ingredients that make products effective

Showing 1 of 1